FROM ROCK ‘N’ ROLL TO PHILANTHROPY

…AND STILL SOME ROCK ‘N’ ROLL.

Charity Bomb was founded in January of 2018 by twin brothers and musicians in Madina Lake, Matthew & Nathan Leone. While on break from touring, Matthew was attacked when he intervened in a domestic dispute on the streets of Chicago. The outpouring of love from the local community and the global music industry was overwhelming.

Notably, The Smashing Pumpkins performed a benefit show at Metro, and Warped Tour founder, Kevin Lyman (who now sits on Charity Bomb’s Board of Advisors) organized a festival-wide fundraising campaign for Matthew while he was in a coma. Inspired by such profound kindness and generosity around the world, the twins decidedly devoted their lives to giving back.

In the wake of a year-long rehabilitation, they spent several years learning about mental health and the charity space. The Leone brothers lifelong curiosity about traditional IQ-based curriculum being devoid of EQ education evolved from a passion project, into a career, after discovering the manifestation of childhood trauma and dysfunction into adulthood.

In January of 2018, the twins launched 501c3 Charity Bomb. Since then, Charity Bomb has produced seven Strange benefit concerts raising over $230,000 for a variety of mental health organizations.

We looked for outlier organizations like 320 Changes Direction, Give an Hour and The Beat of Life, who we felt were providing the most impactful mental health services and leveraged our artist relationships to produce immersive fundraising concerts.
— Matthew Leone

While these organizations do great work to serve the symptoms of mental illness, Charity Bomb was interested in the potential for preventative measures that could thwart their onset, before they take hold.

During their research, the Leone’s discovered an unambiguous correlation between mental illness and a lack of EQ, or emotional intelligence. In 2020, Charity Bomb launched #OperationGENzEQ, since changed to #RaiseStrongChildren, an initiative to provide EQ educational tools for children to shore up their mental health as a preventative strategy for issues later on in life.